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The following are three simple definitions for SEO search engine optimizer :
Wikipedia for good SEO
SEOis an abbreviation for search engine optimizer. Many SEOs provide useful services for website owners, from writing copy to giving advice on site architecture and helping to find relevant directories to which a site can be submitted. However, a few unethical SEOs have given the industry a black eye through their overly aggressive marketing efforts and their attempts to unfairly manipulate search engine results.
White hat methods of SEO involve following the search engines' guidelines as towhat is and what isn't acceptable. Their advice generally is tocreate content for the user, not for search engines. To make that content easily accessible to their spiders and to nottry to game the system. Often, webmasters make critical mistakes when designing or setting up their sites, inadvertentlypoisoningthem so that they will never rank well. White hat SEOs attempt to discover and correct mistakes, such asmachine-unreadable menus, bad links, temporary redirects, or a poor navigation structure.
A real SEO - search engine optimizer will help a company's website to achieve good search engine results and improve your visitor statistics. A bad search engine optimizer will get a website de-indexed from the search engine databases!
Most search engines don't rank web sites, they
rank web pages individually. Since
a business web site usually contains information on a number of topics, dividing your
business information onto
specific web pages makes the most sense anyway.
Doing it right
the first time, will create
a successful website.
real search engine optimizer has no reason to use any
special tricks to try to manipulate search engines. Every business web site can provide
good information to give
potential customers many good reasons to visit. Allowing, or even worse, asking your optimizer to use
spamming techniques to increase your search engine ranking results, will be a very short term
business investment. Search engines are very good at discovering and
de-indexing spam sites! A good optimizer doesn't need to
buy links and a good SEO is not a magician, they simply know
how to write good web pages for your
company website. Simply put, a good optimizer understands the difference between
a website and
a good website and can help your company
get a good website.
verifiable and measurable results.
search engine performancefor at least (6) months after completion.
How long does it take to fix all the
website mistakes and on
how many web pages? Every experienced SEO knows that they're probably not the first to work on the web site. The result of previous
do-it-yourself optimization efforts, or
unethical SEO techniques by previous
SEO experts, will need to be corrected. After that, re-
writing a page title, writing
a good description meta tag,
finding good links, re-
writing the page information to actually
get a customer's attention and then improving a site's
accessibility, can take 6 to 10 hours per page. When all that is completed and the new and improved web site is up and running, monitoring
website performance for at least six months, in order to make minor changes or tweaks, should be included. We explain to clients that
optimizing a website is a year long process.
Professional optimizers don't make that kind of time commitment casually.
SEO is often confused for website advertising, especially if you believe all the marketing myths. Confusion about seo is inevitable. It's not quite as simple as all the marketing firms claim. Good SEO means good information, properly presented. It doesn't mean paying search engines, to help you find new customers. SEM is simply paid advertising. Search engine marketers frequently claim to be offering SEO services to business owners. See: Black Hat optimizer. If they actually knew how to write good web pages, they would already know how to get good search results for any company website they offer their services to!
<a href=" http://www.seowebsitesdesigners.com/search_engine_optimization/search_engine_optimizer. html">How find a good optimizer</a>
Please note: Google does not provide direct search results, or permit searches from non- exclusive business sites and so they are not included on the search engine list. Please get Google search results directly from Google at www.google.com
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