Good quality websites have no session time limit and are accessible to people with disabilities. Assistive technology, user friendly websites.
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The term professional quality website is purely subjective. Evaluating any website for its quality components, requires a definition of which elements you are evaluating. Most business websites are a collection of many web pages, with a common theme. They usually employ graphics, text information and possibly some inter-active features or even downloads. Each of these components has a relative quality scale to understand. Before you assume that you can define a quality website read the rest of this page, then do some basic quality research. If you know how to search effectively, you already know how to find quality websites.
Please read: What is a website and What customers want on a website, before you waste a lot of money building one that won't find new customers. Our customers want to know, how to find new customers with a website, or they would have no reason to find a website designer.
Descriptions of all the unique aspects of your
business, are the basis on which potential customers and
search engines determine the
quality of a website. You have a lot
more quality information than you may realize, since much of the knowledge gained in a any field, is simply good experience. Many
business owners can
talk about the business, without realizing how much valuable
background information they are providing. Providing lots of
technical information, on
separate web pages, is what
a quality business web site does. When a customer asks questions in person, you answer in as complete a manner as possible. You
explain important terms and
important concepts from as many different perspectives, as it takes to have your customer fully understand. Your website needs to function as
a complete answer to each visitor's online information request. Although this requires a lot of time and effort the first time,
publishing all that information will allow you to refer customers to your web site for complete explanations of the many aspects of your business. Your
professional credibility is enhanced when you can say:
There's a lot more
information on our web site. And that's simply,
high quality service!
Successful business websites already know
what potential customers want. Lots of
Poor quality web pages don't validate, high quality web pages do. Sounds pretty simple, until you realize that most business owners don't know or even care if their web pages validate to W3C standards and most don't! Proper markup is very important to web browsers and some search engines. Very few website designers can or will design a valid website. Until recently, it didn't seem to matter to most search engines. As the next generation of search engine technology evolves, valid markup could eventually determine whether a web page is indexed and ranked by any search engine, or ignored completely. When you realize that web technology is still in it's infancy, the development of professional web sites will continue to evolve into even better information access. You certainly don't want your business web site to become obsolete.
Our Logo image is not even on this page! See what it really looks like to search engines? You can see what a quality xhtml web page looks like, by pressing the link. (Remember to press the [Backspace] key to return to this page.)
The html code that "inserts" it into the displayed web page:<img src="img/seodesigners.jpg" width="80" height="80" alt="Our logo is not actually part of this page!" />
Information can be conveyed to your visitors in a number of ways.
A picture tells a thousand words
, but only to sighted people, using a computer with a visual display monitor and a
graphical web browser.
Search engines are blind and so they can't see any web graphics! Visually impaired people have a problem with graphics too. How much information do you think they get from
a graphically beautiful website? The answer is often, NONE (because they leave). The proper use of
HTML requires that pictures and other website graphics include a
text alternative or
to describe the graphic element. Placing your cursor or mouse pointer over any graphic should create a small text window with the
alternate text explanation. If alt text is missing, the page is not
valid HTML markup.
Accessible web pages also include
a long description [d] for any complex graphic or digital image.
Quality graphics will enhance your visitors' experience, while not attempting to replace
important website information.
Optimizing a website means staying on topic with the
information web pages.
Quality information is usable by your intended audience.
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business website owners are afraid to provide
links to information resources, particularly competitor websites. The intent and
purpose of the World Wide Web has always been
open source information
that could be
accessed by anyone, anywhere, anytime. Providing
good links to other web sites is what the web part of the
WWW is all about! To be
a highly valued information resource to the world wide web and
important search engines, you need to provide
high quality information websites. Trying to trap your website visitors is always
a no-win scenario
. First, your visitor can leave anytime they wish. If
your website doesn't provide enough
credible answers to the questions they ask, they will push [backspace] to the last
search engine results page and look for a better website anyway. People and search engines remember where they can
find quality information and come back for more. This includes the website that provided
quality links to
the best information sites. Second, becoming
a valuable information resource, will cause other web sites to want to link to you! The value that search engines and people place on high quality links can't be overstated. Even the best websites could never provide all the best information available on the WWW.
Hyperlinks to other resources, will give your website visitors easy access to what they're
Quality information is valuable, so remember to
cite the source if you use information from other sites. We have placed
links to search engines that will return the
search results for each page topic, by simply pressing the search engine name. See:
How search engines work for a more complete explanation.
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New clients often direct us to some
beautiful websites, as
the starting point in their website design process. Once they understand that high
quality websites mean that all the
elements are high quality, beautiful slowly begins to lose its importance. While
presentation is important to maintain your visitor's attention and provide
business credibility, its not
the most important website element. Your website is not simply
online advertising, that will be seen once and then forgotten!
A potential customer
might return many times before even contacting you. They may simply come directly to your
place of business, if you have an office or retail business.
The quality of your website is determined by what people experience, each time they visit.
Quality text information,
simple menus with
text links to more
good information and
the right graphics and colors, all add to their experience. When people
find a good website, they
want to come back, so they bookmark your site to remember you when they need your product or service. Who do you think they will contact when they want to buy? New clients often tell us that they came back to our website several times before making their
A user friendly website makes it easy to
find new customers. Want to
find a quality website designer?
<a href=" http://www.seowebsitesdesigners.com/designing_websites/high_quality_websites.html">How to find a quality website?</a>
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